In December, Netflix achieved high viewing figures for NFL games. (Photo: Freepik, Ruslan Batiuk)
Los Gatos – Survived the 2022 share price crash, won the streaming wars against Disney and Co., is currently launching successful content such as Squid Games. It is currently running on the world’s largest streaming provider, Netflix. But will growth continue in 2025? Today they provide clues Figures for the 4th quarter of 2024.
The expanding advertising business gave the streaming giant in the 3rd quarter more sales and profits than expected. The stock then gained momentum, reaching an all-time high of $941.75 in December. At the close of trading yesterday, the stock was trading at $858.30.
However: The 4th quarter was usually weaker for Netflix, says Brian Mulberryportfolio manager at Zacks Investment Management. The group invested more during this time and customers checked their subscriptions. He expects lower upside potential in 2025. But investors wanted to see a return.
Squid Game a complete success – growth opportunities at sporting events
Things are going well in the core business: The second season of “Squid Game” has recently been delighting audiences. The Korean production is – taken both seasons together – the most successful Netflix series of all time. Wrestling has been announced for 2025, as well as new episodes of “Stranger Things” and “Wednesday”.
“Why not?” replied CEO Ted Sarandos recently when asked why Netflix was involved in sports. Like other streaming providers, he sees growth opportunities here. Netflix achieved record views with 2 football games. However, there were broadcast problems in the Tyson vs. Paul boxing match.
Final subscription numbers – Netflix forecast for Q4 and 2025
The number of subscribers has so far been the guiding star for management and investors, in the 3rd quarter it has climbed by 5 million to around 282 million. In the 4th quarter analysts expect with an increase of 9.12 million paying members, compared to 13.12 million in the same quarter of the previous year. In 2025, Netflix no longer wants to publish the number of subscriptions; other key figures should be the focus.
Further improving services, achieving healthy sales and profit growth – these were the goals given by management for 2025 in the last quarterly report out of. Netflix expects sales to increase by 11 to 13 percent. In the fourth quarter of 2024 they want to earn $10.13 billion and earn $4.23 per share.
Profit and sales: analyst forecasts
According to the median estimate of 38 analysts finance.net Netflix earnings per share will be around $4.21 for the quarter from October to December 2024. For the third quarter, Netflix reported around $5.40. Earnings per share were around $2.11 in the fourth quarter of 2023.
The sales forecasts promise growth – analysts estimate an average of around 10.11 billion US dollars for the 4th quarter. This is more than in the same quarter last year (around $8.83 billion) and than in the third quarter of 2024 (around $9.77 billion). Netflix’s fiscal year ends on December 31st.
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